Job particulars
- Job title
- Senior Manager, Marketing Strategy & Operations
- Hiring organisation
- s Expand Recruitment Services
- Location
- Nairobi, Kenya
- Work arrangement
- Remote
- Industry
- Sales & Marketing
- Level
- Management
- Experience
- 7+ years
- Posted
- 28 Oct 2026
- Closing date
- 9 Nov 2026
Key responsibilities
- Marketing special projects and strategic initiatives 40%.
- Lead complex cross-functional marketing projects from problem definition through design, launch, test, iteration, and scale while measuring qual and quant impact.
- Support marketing teams who need extra capacity or expertise in high priority projects by offering hands-on flex support or ownership of defined sub-problem areas.
- Partner with marketing leadership to propose, prioritize, and scope the project portfolio.
- Define success metrics and test plans up front, and report results candidly, including what didn’t work.
- Document what works, build playbooks, and hand off to a permanent owner or team.
- Marketing operations 40 %.
- Own annual and quarterly planning and OKR discipline, translating strategic intent into priorities, milestones, and measurable outcomes.
- Analyze marketing performance, trends, and customer insights to identify growth levers.
- Lead the org through operating change, including the transition to AI-enabled ways of working.
- Own marketing budget and headcount planning with Finance, building integrated resource plans and tradeoff recommendation.
- Partner with People Team on headcount planning and scaling hiring plansManage key marketing vendor evaluations, procurement, and onboarding of new tools.
- Marketing Chief of Staff 20%.
- Manage the leadership operating rhythm: staff meetings, business reviews, offsites, extended leadership meetings, all-hands, off-site retreats.
- Act as a strategic thought partner and advisor to marketing leadership on key decisions, priorities, and emerging opportunities; provide high candor feedback to executive leadership.
- Support leadership in navigating ambiguity, aligning stakeholders, team management, and driving execution.
Candidate requirements
- 5–7 Years in strategy, chief of staff, management consulting, indie hacker, agency, or marketing/growth or GTM operations.
- Experience with a wide range of tactics and channels (you don’t need them all): lifecycle marketing, SEO, SMS and push, paid channels, social, content, and creator, earned media, thought leadership, events, B2B and/or B2C, SaaS marketing, digital marketing, segmentation.
- A first-principles thinker who can break a complex process into parts, decide what to change, automate with AI, or keep human, and connect the dots across functions.
- Proven record leading complex cross-functional initiatives in fast-paced, ambiguous environments.
- Highly organized and detail-oriented, with strong program management skills.
- Experience working with large marketing budgets: including forecasts, budgeting, headcount planning, investment tradeoffs.
- Experience with hiring, recruiting, and onboarding operations.
- Excellent presentation skills; experience building exec-level decks.
- Detail oriented, if you are reading the third to last bullet, congrats:) as a bonus here are a few tips. 1) don’t use AI in your writing for the application – really, it’s painfully obvious 95% of the time and I want to hire you not Claude 2) mention you saw this bullet in our interview:)
- Experience managing executive operating rhythms, leadership meetings, business reviews, offsites, and planning forums.
- Familiarity with common marketing tech stack tools.
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Hiring organisation
s Expand Recruitment Services